Latest News

  • Texas Beef Checkoff Invests in the Next Generation of Top Chefs

    High school culinary educators from across the state are benefitting from an ongoing partnership that drives instructors, students, and industry experts to reach the next level of excellence using beef. The 13th Annual Texas ProStart Culinary Educators Training Conference allowed 130 high school instructors the chance to participate in the two and a half day conference, held at the Culinary Institute of America in San Antonio.

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  • Students Attend Checkoff-funded Texas Youth Cattle Conference

    Thirteen students from across Texas attended the inaugural Texas Youth Cattle Conference June 13-15, 2016 in South Texas. Members of junior cattle breed associations, Texas 4-H Livestock Ambassadors program, and Texas FFA Association were selected to attend the conference through an application process.

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  • Checkoff-Funded BEEF Loving Texans Makes Television Debut

    The Texas Beef Council (TBC) will kick-off the advertising portion of the newly launched BEEF Loving Texans brand campaign. Advertising for the campaign will include digital, print, radio, billboards and television across Texas.

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  • Texas Beef Council Announces Launch of New Campaign “BEEF Loving Texans” campaign aimed at elevating Texans’ passion for beef

    The Texas Beef Council (TBC) is proud to announce the launch of BEEF Loving Texans - a consumer-driven campaign created to share unique recipes, stories, cooking and shopping tips, and expert nutrition information. The BEEF Loving Texans campaign celebrates the pride and values deeply rooted in Texans through family, community and tradition.

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  • Nutrition and Fitness Experts Live Well with Beef

    Top-tier Texas health, nutrition and fitness experts recently joined the Texas Beef Council (TBC) for Live Well 2016. The workshop, funded by the Texas beef checkoff programs, provided an opportunity to engage and connect with 24 participants and provide them with the latest protein research, beef nutrition information and test their cooking skills.

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