Monthly Media Results
By Misty Martin on October 31, 2017 @ 3:11pm
Throughout the month of September beef was showcased in the media through TV newscasts, online and social news outlets in Houston, Lubbock and San Antonio. Segments and stories featured delicious beef recipes and offered cooking tips and beef nutrition information to consumers. Monthly audience impressions totaled more than 2.75 million. The Texas Beef Council works throughout the year to ensure positive beef stories reach consumers in Texas.