Kroger Beef Boot Camp
By Misty Martin on March 1, 2017 @ 10:21am
More than 120 Kroger meat market managers recently participated in a two day Beef Boot Camp held in Dallas. Beef Boot Camp empowers key influencers in the retail channel to educate consumers, answer questions and provide suggestions that will result in a positive eating experience. The checkoff-funded training session also helps attendees become more familiar with the beef lifecycle and best management practices involved in raising cattle for beef. Beef Boot Camp is presented in cooperation with Texas A&M University AgriLife Extension and Nolan Ryan Beef.